Okay, maybe I am obssessed with Microsoft. And why wouldn’t I be? I write about their products and services all the time.
And they really are the 800-pound gorilla of the area, tech-wise. I would probably be equally obssessed with Amazon if I could find an equal amount of technology coverage devoted to what they’re up to.
Speaking of coverage: Microsoft CTO Ray Ozzie, WHOM I HAD NEVER HEARD OF TILL NOW, dropped some major science about the company’s vision for the future in a recent memo.
Ozzie identified three new key tenets Microsoft must embrace within the context of their products and services:
- The power of the advertising-supported economic model (such as Google’s.)
- The effectiveness of a new, Internet-enabled, grassrooots delivery and adoption model.
- The demand for compelling, integrated user experiences that “just work” (such as the iPod: a combination of hardware, software, and services via iTunes.)
Wade Rockett 