Reason #1,897 to pay attention to who you’re pitching

24 Oct

This public relations pitch was just posted on a blog:

With this win, NetShelter in the next comScore cycle will likely over take CNET as the #1 property for reaching technology audiences worldwide. Not bad for an 8 year old start up operating on minimal outside funding.

NetShelter has positioned itself as the “media company for the online age” and is functioning more like a traditional media company (but without the whopping overhead of a CNET.) …

The recipient? Rafe Needleman. Of CNET.

D’oh!

(From Rafe’s Pro PR Tips blog)

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